vector of man riding a fish eating a smaller fish - keyword cannibalization concept

What is Keyword Cannibalization and How Can You Avoid It?

vector of man riding a fish eating a smaller fish - keyword cannibalization concept

When multiple pages on a website compete for the same keyword, that is keyword cannibalization, and it dilutes the SEO potential for any one of those pages.

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Will Moving My Law Firm Location Impact My Search Rankings?

Rear View Of Moving Truck. Cardboard Boxes And Office Stuffs Inside And Outside - will moving locations affect seo concept

At The Modern Firm, we are often asked, “Will moving locations affect SEO?” And the short answer is yes: a physical move will impact your search rankings.

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law firm video marketing concept

Video Marketing for Law Firms

law firm video marketing concept

A third of all online activity is spent watching videos, and over one billion hours of video are watched on YouTube alone every single day. Law firm videos provide real, concrete advantages for both the firm’s marketing and its website visitors...

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Digital search icon on future tech background. technical seo for law firms concept

Why is Technical SEO Important for Law Firms?

Digital search icon on future tech background. technical seo for law firms concept

Without technical SEO, it doesn’t matter how good your website content is, because Google won’t find it. Organic traffic will suffer

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vector showing a funnel on a computer screen with new users on to ant money coins on the bottom - converting website visitors into customers concept

The Secret of Converting Website Visitors Into Customers

vector showing a funnel on a computer screen with new users on to ant money coins on the bottom - converting website visitors into customers concept

It’s almost never a bad thing to have more website traffic. But website traffic is only the beginning of the story when it comes to how to convert website visitors into customers

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Magnet pulling people for inbound lead generation - Lead nurturing strategy concept

Don’t You Forget About Me: Lead Nurturing Strategy and Nurturing Referral Relationships

Magnet pulling people for inbound lead generation - Lead nurturing strategy concept

The key to staying top of mind with prospective clients or busy referral sources is nurturing those relationships—but how you do so depends on a lot of factors. The Modern Firm regularly helps our clients with lead nurturing strategy

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What We Learned During Our Own Website Redesign

icon showing designers working on website

Going through our own website redesign gave us empathy for our clients and what might be going on for them when the project falls off the radar for a while.

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Lead generation, tracking, and evaluation concept. Magnifier And People Icon On Purple Background

A Guide to Lead Tracking for Law Firms

Lead generation, tracking, and evaluation concept. Magnifier And People Icon On Purple Background

Law firm clients don’t materialize out of thin air. If you want to transform your law firm and grow your practice, you need to learn how to leverage lead tracking data to generate better quality cases.

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Digital Marketing for Lawyers

Why Should Lawyers Bother with Digital Marketing?

Digital Marketing for Lawyers

As a small firm  lawyer, if you knew the clients you wanted would come to your door, what would you do? Or, more importantly, what would you do differently?

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How to Shoot Your Own Videos

tmf_blog_video

By this point, you’ve likely heard about smart phones being so advanced they can be used to upload high-quality video content to a website or YouTube. We’ve seen the “Filmed on an iPhone” label on many commercials and videos. While it’s...

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