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Answer these 6 straightforward questions to be sure your law firm website won't let you down in the new year. For most practices, sorry, you can't just set it and forget it.... Read More

It doesn’t matter what kind of law you practice: you’re going to need information from your clients while working on their matters. Likely, there will be similar information you’re going to collect from every client: maybe their... Read More

Is a law firm website required to have an explicit privacy policy? At the moment, in most jurisdictions generally the answer is no. But, are there reasons a law firm probably should have a privacy policy? Heck yes!... Read More

Picking the name of your law firm might have been an easy process for you. Chances are that, while there are attorneys out there in the world who share a last name with you, they are unlikely to be in the same city or state as you. For the purposes... Read More

Remember the time you had a big hole in the sleeve of your jacket, mismatched shoes, and ink stains on your shirt or blouse when you met with a client? Of course you don’t. That didn’t happen. You know how an unkempt appearance would adversely... Read More

I had a blast speaking last Friday at the combined Michigan ICLE‘s Solo Small Firm and State Bar of Michigan annual meeting. Originally I was to present on the essential elements of a solid law firm website.  However, over the last few... Read More

There is a common misconception in a large segment of the legal profession that marketing equates to advertising and spending a lot of money. That couldn’t be more wrong. Marketing in law firms is all about sweating the details. The details cost... Read More