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As a small firm  lawyer, if you knew the clients you wanted would come to your door, what would you do? Or, more importantly, what would you do differently?... Read More

By this point, you’ve likely heard about smart phones being so advanced they can be used to upload high-quality video content to a website or YouTube. We’ve seen the “Filmed on an iPhone” label on many commercials and videos. While it’s... Read More

The average attorney — even the most introverted — is fundamentally a “people person.” You went into the practice of law because you enjoy helping people navigate the legal system. The tendency to want to connect with people... Read More

Client testimonial or “reviews” pages are among the most clicked-on sections of our law firm websites. In fact, of the hundreds of sites for which The Modern Firm has direct data, testimonials pages are second only to attorney... Read More

Online management of legal profiles is an important part of reputation management and local marketing for lawyers. Accurate and up-to-date legal profiles on sites like Avvo can create higher search rankings and show your superiority when compared... Read More

Answer these 6 straightforward questions to be sure your law firm website won't let you down in the new year. For most practices, sorry, you can't just set it and forget it.... Read More

To mix metaphors, as a small business owner, you’re used to juggling all of the hats: keeping the books balanced, handling your paperwork or court dates, and managing everything else it takes to make your firm run smoothly. It may often seem... Read More

Attorneys who market their services online can feel like they’re facing a field of landmines when it comes to complying with their Rules of Professional Conduct. On one end of the spectrum, older rules fail to address online advertising or... Read More