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Terrible Attorney Profile Headshot

Write Your Best Attorney Website Profile (2020 Update)

Terrible Attorney Profile Headshot The data is clear: the attorney biographies on a law firm's website are the most clicked on pages of the site. Is your bio costing you clients? Learn how to write your best attorney website bio!... Read More
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How Can I Increase My Avvo Score and Why Should I Do It?

goat_lawyer Online management of legal profiles is an important part of reputation management and local marketing for lawyers. Accurate and up-to-date legal profiles on sites like Avvo can create higher search rankings and show your superiority when compared... Read More
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2018 loading

Is My Website Ready For 2018?

2018 loading Answer these 6 straightforward questions to be sure your law firm website won't let you down in the new year. For most practices, sorry, you can't just set it and forget it.... Read More
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Things Have Been Slow: What Can I Do to Boost Calls?

graph_predictable_growth To mix metaphors, as a small business owner, you’re used to juggling all of the hats: keeping the books balanced, handling your paperwork or court dates, and managing everything else it takes to make your firm run smoothly. It may often seem... Read More
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Can Using Avvo Violate Your Bar's Ethics Rules?

avvo_logo-Color_Blue Attorneys who market their services online can feel like they’re facing a field of landmines when it comes to complying with their Rules of Professional Conduct. On one end of the spectrum, older rules fail to address online advertising or... Read More
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Guarantee Stamp

Can You Guarantee a #1 Ranking on Google?

Guarantee Stamp If your law firm’s marketing strategy includes bringing in leads from online searches, keeping your website at the top of the search results is essential. And, with well over 50% of the clicks going to the first 3 results, it’s clear... Read More
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Old Computer

Does My Law Firm Need a New Website?

Old Computer Remember the time you had a big hole in the sleeve of your jacket, mismatched shoes, and ink stains on your shirt or blouse when you met with a client? Of course you don’t. That didn’t happen. You know how an unkempt appearance would adversely... Read More
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Email Drip Campaign

What is an Email Drip Campaign?

Email Drip Campaign A recurring dream — you wake up, phone buzzing every couple of minutes as clients reach out to you to ask for your help. While you slept, an assistant contacted all of your potential clients, categorized them, sent them information relevant to... Read More
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Remarketing Ad

What Is Remarketing?

Remarketing Ad In the world of online marketing, remarketing is the ability to show your ads to people on other websites, after they’ve left your website. Your intention is to bring them back to your own website again at some point. Remarketing programs use... Read More
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Estate Planning Law: Online Marketing vs. Word of Mouth

Okay, so that title is intentionally misleading. There is no “vs.” when it comes to a complete plan for building and growing a successful estate planning law practice. But we’ve singled out estate planning today for a reason:... Read More
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Categories: Marketing