Being the only attorney in town doesn’t mean you can take business for granted. That’s the attitude of Paul Gipson, literally the only attorney in his small town of White Pigeon, MI, near the border of Michigan and Indiana. Paul offers clients in White Pigeon and the surrounding communities the services people everywhere need: bankruptcy, estate planning, probate, family law, and more.
Paul is in the “Goldilocks zone” for attorneys: old enough to have real experience, young enough that he’ll be around to serve his clients for a good long time. He knows that people in small towns often think they need to travel to find quality legal representation. Paul wanted a website that would let them know they can find the reliable counsel they need, a lot closer to home.
The website was designed to reflect not only Paul’s experience and strong reputation, but the area in which it is located. Paul made a deliberate choice to be a small-town attorney, and he didn’t want a website that suggested otherwise. The home page of the site prominently features a photo of Paul against the backdrop of an image of the natural beauty of his area. Just below, buttons describing and depicting his main practice areas make site navigation simple.
Of course, in order for prospective clients to see Paul’s new website design and read about his practice and experience, they first need to find his website. With the help of The Modern Firm’s Local Marketing Fundamentals, Paul’s practice is more likely to show up in local search results—and the clients he’s looking to serve are more likely to find the help they need.
The full website may be viewed here: www.gipsonlaw269.com
Or see the design in our law firm website design portfolio.
Paul Gipson, Attorney at Law serves White Pigeon, Sturgis, Three Rivers, and the surrounding area of Western Michigan.
Paul Gipson, Attorney at Law
117 Shirley Ave
White Pigeon, MI 49099
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