We often tell our attorney website design clients that, for solo and small firms, your primary firm asset when it comes to marketing is: YOU. It's a true statement generally. But all the more important when prospective clients are comparing law firms online. And critically important in areas like family law, where the client will be trusting you with — and perhaps fighting for — some of the most important and personal elements of his or her life.
This is why we love that, when you land on the new website for St. Paul, Minnesota collaborative family law attorney Louise Livesay, you are immediately drawn in by a beautiful, welcoming photo of Louise and her paralegal, Shelly. And, once you're reassured by the warm, personal welcome, you have the opportunity to read further about the firm's approach to collaborative divorce and mediation — and how Louise and Shelly can help you.
For, it's only after you feel encouraged to explore further on a website that you reach the most important information that may actually move you to pick up the phone. In the case of the Livesay Law Office, you may explore the firm's philosophy which is, itself, personal and by no means canned. Exactly the kind of thing that sets a firm apart. As the firm puts it:
Our firm philosophy is simple: We are genuinely committed to helping our clients and their families make a positive transition through divorce and other family matters by working towards healing.
They go on to explain how they are committed to:
The new website offers a wealth of in depth information about the firm's services and how their approach sets them apart. Graphically, the design incorporates the logo of the IACP (the International Academy of Collaborative Professionals), an organization whose goals speak to the heart of the practice. And, as a particularly significant touch in this very personal area of law, the site also features an extensive list of descriptive client testimonials, confirming their many positive experiences working with the firm.
The full website may be viewed here: www.collaborativelawmn.com.
Or see the design in our law firm website design portfolio.
Livesay Law Offices has locations in both Saint Paul and Edina, Minnesota.
Livesay Law Office
Heritage Rose Professional Building
1599 Selby Avenue Suite 104
Saint Paul, MN 55104