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Is This a Scam or Legit?
November 4th, 2015
This week we’re going to teach you to be a savvy scam hawk! Clients often ask us to review unsolicited offers they receive, usually by email, that raise alarm bells about some aspect of their online presence. The topic this week was inspired by...
eCards or Paper Cards this Holiday Season?
October 21st, 2015
With the holidays right around the corner (gasp!) we’re answering a question sent to us by long time client Ullman & Ullman, P.A. down in Boca Raton, FL. If you need a factoring attorney, or are curious about what a Factoring, Forfaiting...
What do I do about annoying attorney review websites like AVVO and Yelp?
October 15th, 2015
If there’s one thing that consistently ruffles a lawyer’s feathers, it’s the proliferation of 3rd party, algorithm driven, lawyer review and research websites like AVVO, HG.org, Lawyers.com, Justia and others that are competing...
How Do I Know How Clients Found My Law Firm?
October 7th, 2015
As with most of our weekly questions, there's a short answer and a long answer. The short answer is this: you have to ask them. Let's dive deeper. Marketing for attorneys is one of the most competitive and aggressive arenas for any industry in A…
What is SEO?
September 18th, 2015
At a high level, search engine optimization simply means doing things that will help a website rank higher in the organic (free) search results for the topics the firm wants to be associated with. The number one (highest) spot on Google wins...
What Is Website Hosting?
September 11th, 2015
The Internet. The World Wide Web. The Information Highway. A vast network of data, cables, and servers that provide the world with the connective tissue to transmit content and information. All of the text, images, and videos that you see online...
How Does Google Advertising Work?
September 4th, 2015
Google is the world’s largest search engine, covering 67% of desktop searches and an astounding 83% of mobile. In addition to being the best website to get the answer you are looking for, it offers a plethora of services as well: Gmail, Maps,...
Should I Buy My .Law Domain Name?
August 21st, 2015
As the Internet continues to grow, competition for the perfect domain name grows with it, opening opportunities for companies to sell different extensions for the end of your URL (think .com, .net, .org and more recently .tv, .business, etc.)....
Does My Law Firm's Website Need a Content Audit?
January 20th, 2015
Probably. Here are a few questions to ask yourself: Are you happy with the business coming to you through your website? Particularly if you’re not, when was the last time you or an SEO professional took a careful look at your content,...
