» Search Engine Optimization (SEO)

As a small firm  lawyer, if you knew the clients you wanted would come to your door, what would you do? Or, more importantly, what would you do differently?

Client testimonial or “reviews” pages are among the most clicked-on sections of our law firm websites. In fact, of the hundreds of sites for which The Modern Firm has direct data, testimonials pages are second only to attorney...

Getting to name things is satisfying. Unfortunately, we don’t get to do it that often. A few pets, maybe a couple of kids. Read on for important things to consider when naming your law firm.

Updated since original October 2017 publication! There are many reasons for attorneys to blog. And search engine optimization (SEO) is often one of those reasons. In other words you blog, in part, to give potential clients more opportunities to...

Answer these 6 straightforward questions to be sure your law firm website won't let you down in the new year. For most practices, sorry, you can't just set it and forget it.

Choosing a domain name is something that you'll ideally do just once. Read on to learn important things to consider when picking a name such as ease of use, marketing potential and sellable value.

If your law firm’s marketing strategy includes bringing in leads from online searches, keeping your website at the top of the search results is essential. And, with well over 50% of the clicks going to the first 3 results, it’s clear...

If you’ve talked to any member of The Modern Firm after your website launch, you’ll notice a common response to growing your website traffic: more content, more content, and more content. Along with links, Google has confirmed that...