“I hired the Modern Firm to prepare my firm’s website and handle marketing. They have done an amazing job. My firm’s website gets many compliments, and their marketing returns have far outpaced my expectations.
Google Review, June 2023
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There is significant overlap between best practices for law firm SEO and strategies to optimize content for AI tools like ChatGPT, Perplexity, Microsoft CoPilot, and Google’s Search Generative Experience (SGE).