Does Your Law Firm Need a Logo?
August 7th, 2018
A logo is an image that visually represents your law firm. In a basic form, a law firm logo might just be the firm name itself. Logos can get more complicated from there, including other designed visual elements or taglines. Think of your law firm...
Categories: Question of the Week
What Online Marketing Activity is the Best Use of an Attorney's Time?
May 22nd, 2018
Time is short. In this post we explore and make the case that the best thing an attorney can do to boost their online marketing efforts is to bolster their reputation online....
Categories: Question of the Week
Can a Law Firm Website Fuel Retirement?
May 8th, 2018
Lawyers often overlook the valuable business assets they build while in practice. These assets, like the firm's website, can increase the value of the firm and influence its salability when it comes time to retire....
Categories: Question of the Week
How Can Attorneys Reduce No-Shows?
March 29th, 2018
Contributor: Brendan Chard
The new client no-show is a triple-whammy of lost income, lost future referrals and lost marketing dollars. This week we cover tips on how to improve communication with potential and current clients to keep your appointment book humming along....
Categories: Question of the Week
How do Siri, Alexa and Google Assistant Find Attorneys?
February 28th, 2018
Contributor: Brendan Chard
Just like being the first lawyer to have a website in 1997, or to have a mobile-friendly site in 2008, taking some initial steps to show up in voice searches may be easier to do now before it inevitably becomes more saturated and monetized later....
Categories: Question of the Week
How Should an Attorney Handle Negative Online Reviews?
February 19th, 2018
Warren Buffett said, "It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently." The problem is, today, even if you do everything right, you can still get hosed by bad reviews....
Categories: Question of the Week
What Email Services Are Best for a Small Law Firm?
February 9th, 2018
A modern law firm cannot operate without reliable access to email. Its ubiquity and features allows email to serve as the solution to many tricky communication problems. Everything from managing asynchronous communication, to collecting documents,...
Categories: Question of the Week
Tags: Email
Bankruptcy Attorneys: Whether and Where to Put the Federal Bankruptcy Disclaimer on Your Website
January 25th, 2018
Most bankruptcy attorneys and marketers for lawyers know the magic phrase: "We are a debt relief agency. We help people file for relief under the Bankruptcy Code." But some haven't even heard of it. And many don't know this phrase's implications…...
Categories: Question of the Week
Is My Website Ready For 2018?
January 4th, 2018
Answer these 6 straightforward questions to be sure your law firm website won't let you down in the new year. For most practices, sorry, you can't just set it and forget it....
What Options Do I Have for Offering Client Forms on My Website?
December 20th, 2017
It doesn’t matter what kind of law you practice: you’re going to need information from your clients while working on their matters. Likely, there will be similar information you’re going to collect from every client: maybe their...
Categories: Question of the Week
Tags: Website Design
