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Client testimonial or “reviews” pages are among the most clicked-on sections of our law firm websites. In fact, of the hundreds of sites for which The Modern Firm has direct data, testimonials pages are second only to attorney... Read More

Dolly Parton once famously said, “It costs a lot of money to look this cheap.” Dolly wasn’t just talking about her hair or her clothes; she was talking about the entire Dolly Parton brand: a sassy, good-hearted, heavily made-up country singer... Read More

Getting to name things is satisfying. Unfortunately, we don’t get to do it that often. A few pets, maybe a couple of kids. Read on for important things to consider when naming your law firm.... Read More

Lawyers have many rules to follow. This is something we all learn on just about the first day of law school. Since the internet has become an all but indispensable tool in the practice of law, lawyers have had to apply old rules to a new medium,... Read More

Lawyers across the country have had to adapt to several new realities very quickly this year. Because of the COVID-19 pandemic, courts began holding many or most proceedings remotely, and many lawyers had to abandon their offices to work from home.... Read More

Over the course of this year, video conferencing services have seen a massive surge in business due to the coronavirus pandemic. At times courts have scaled their in-person operations back to the bare minimum, and have been conducting much of their... Read More

For the past several months, nearly every part of our lives has turned upside-down, inside-out, or in some other direction we did not expect it to go. The coronavirus pandemic is far from over, even if many cities and states have “reopened” for... Read More

At The Modern Firm, we spend considerable time working with our clients on branding, finding new and creative ways for lawyers to present themselves to potential clients.... Read More