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It should go without saying, but your website isn’t about you; it’s about your audience, especially prospective clients. It’s important to frame the discussion of law firm website must-have features through the lens of client needs.

Local Services Ads can position smaller law firms for greater success, and there are things—beyond increasing your ad spend—that you can do to ensure your ad spends plenty of time on that coveted perch at the top of the SERP.

Even the best, most modern attorney website won’t convert visitors into clients if the marketing strategy is not aligned with a firm's ideal audience. We’ve got four simple steps to follow to attract the right traffic to your website. 

Putting your prospective client first is the best way to create law website practice pages that convert. We've outlined the specific steps you can take to achieve that.

Effective website design and SEO go hand in hand. Not only does good design make visitors feel good about your website, search engines prioritize user-friendly design which boosts your visibility and brings more visitors to your site.

If you’re contemplating a move from FindLaw, or simply looking to begin a relationship with a new legal marketing agency, here are some key things to consider.

Referring domains and backlinks are two of the factors that search engines consider to determine how authoritative a particular website is. So, what exactly are backlinks and referring domains?

Law firm website user experience often doesn’t get the attention it should, but it is a crucial piece of the success of your site. At The Modern Firm, our website design team is attuned to how our each of our websites function for their users.