Tuesday Tip: Handling Email on Vacation

Posted 12.13.2011 in Good Reads/Tips, Time Management

The holidays and winter vacation time are here, and this always brings about a modern struggle… how to handle all the email that keeps coming your way when you’re supposed to be spending time with your family.
I’ve struggled with balancing work and family time over the years, sometimes to the point that my wife felt [...]

Tuesday Tip: Sign Your Emails

Posted 11.01.2011 in Good Reads/Tips

Unlike last week’s tip, which was a bit more complex, you can follow through on this one in about 2 minutes.
Here’s the deal, if you are emailing for business purposes, you want to make yourself as easy to find and accessible as possible. Without a solid email signature block you are making it difficult [...]

Tuesday Tip: Password Security for the Internet Age

Posted 10.25.2011 in Good Reads/Tips

There have been numerous articles on password security over the years, in fact, I’ve written a few myself.  But given our increasing usage of online services for everything from email to banking and social connection to shopping I think it’s worth revisiting this topic with some new ideas and fresh information.
Surprise!  None Of Your Passwords [...]

Seeking Testimonials

Posted 05.12.2010 in Good Reads/Tips, Marketing

Testimonials assure your potential clients that other people just like them, in situations much like theirs, felt comforted and were helped when working with you. Unfortunately, many of our clients are often hesitant about asking for testimonials, because they are unsure how to begin.
For Your Website
You can ask for a client testimonial through e-mail or [...]

What’s Your Voice Mail Bounce Rate?

Posted 11.06.2009 in Good Reads/Tips, Marketing, Practice Management

A thought just came to me as I was leaving a voice message for a law firm.  The greeting on their voice mail stunk, it made me want to hang up.  The attorney stuttered, sounded dis-jointed and not very awake.  This got me thinking.  On the web we worry about a website’s “bounce rate,” the [...]

Google adds 11th “Me” spot

Posted 04.23.2009 in Good Reads/Tips, Marketing

Google has just made it easier to find yourself with the creation of an 11th search result that queries Google Profiles. This is one more tool in the bag for attorneys that would like to make sure they can be found by name on Google. Since it’s free and may just land your picture [...]

Going On Vacation in a Wired World

Posted 04.20.2009 in Good Reads/Tips, Technology, Time Management

Getting out of the office and on vacation is one of the of the hardest things to do when you work for yourself. Technology, great as it is, always seems to have a hold on us.  Fortunately, we can use technology to fight technology allowing you to actually enjoy that vacation you’ve earned.  Following you’ll [...]

Spam from Mr. Daniel Wong of Trailblazer Communications targeting lawyers

Posted 03.21.2009 in Good Reads/Tips

Seems these days that spam and phishing schemes are coming from everywhere: email, text messages, Facebook friend requests, LinkedIn Invitations, fax machines… yeah, everywhere pretty much sums it up.  Over the last couple weeks I’ve observed a scheme targeting many of our law firm clients. A person, or more likely a team of crooks with [...]

Don’t Forget To Sign Your E-Mails

Posted 01.10.2009 in Good Reads/Tips, Marketing

One of the main reasons I go back to someone’s website after I know or start doing business with them is to grab a phone number or address. Like many, I’ve ditched my phone book because it’s much faster to hop onto Goggle or a company website.  Since I’m in my e-mail all day, an [...]

Landing on Your Feet: Outplacement Services Make It Easier

Posted 12.02.2008 in Good Reads/Tips

Hard times make for hard choices, sometimes including termination of employment relationships.  Outplacement services can serve both the employer and the employee in these circumstances, preserving good will for the former and enabling the latter to quickly move on to new opportunities.
By Roy S. Ginsburg
Severing employment relationships involuntarily is never pleasant, personally or professionally, [...]